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A Seat at the Table: How Top Salespeople Connect and Drive Decisions at the Executive Level
Marc Miller, author of A Seat at the Table: How Top Salespeople Connect and Drive Decisions at the Executive Level, helps sales professionals master selling at the executive-level. In this webinar, you'll learn how to:
- Connect with executives and decision makers psychologically, strategically, and financially
- Use a simple, analytical matrix for developing customer strategies
- Handle prospect discovery conversations using the FOCAS Questioning Model
Marc Miller is founder and CEO of Sogistics Corporation. Sogistics is a sales productivity improvement company, specializing in providing strategies and solutions that better sustain profitable growth. Marc is the author of the best-selling book, Selling is Dead (John Wiley and Sons) — and now his latest book released in May 2009, A Seat at the Table. The Sogistics client list includes Genentech, Trimble, Nokia, Wolters-Kluwer, Oerliken, and Timken. Marc has a graphic arts background, and has owned companies in the printing, packaging, and healthcare industries. Marc resides in Boston Heights, OH.