Careers at Jigsaw
Email Marketing Manager
Location: San Mateo, CA
Reports To: Director of Marketing
The Company:
Jigsaw (www.jigsaw.com) is quite simply unlike any other organization. We firmly established ourselves as one of the unique success stories of the Web 2.0 revolution. For the past several years Jigsaw has been leveraging user generated content to map the global business community. By doing so, we have created an online, collaborative business-contact marketplace where marketers, recruiters, and sales people can buy and trade third-party business contact information. Even the most world-weary VC's applaud the paradigm shifting vision at the heart of the Jigsaw story:
"It's always a mind blower when some startup fundamentally changes the rules in any category that is assumed to be mature." – Jeff Nolan, SAP Ventures
This is a rare opportunity to join one of the most unique companies in Silicon Valley, where a healthy contempt for the status quo is essential, and to play a central role in accelerating the growth of this successful business to a position of global market leadership. Jigsaw is a venture-funded startup with offices in San Mateo, CA, and Post Falls, ID.
Find out what the Wall Street Journal, San Francisco Chronicle, Business 2.0, Smart Company and Information Week are saying about Jigsaw by going to our Press Room at www.jigsaw.com. We look forward to hearing from you!
Role
As Email Marketing Manager you'll oversee all aspects of Jigsaw's email strategy to new members, current members, enterprise clients, and the Jigsaw database.
Responsibilities
- Maintain the timely execution of all Jigsaw emails
- Concept and develop list segmentation strategies to ensure email relevance to Jigsaw database for lead generation and increase user activity for Jigsaw members
- Develop a testing strategy to continually optimize email performance.
- Identify, test and implement new opportunities to improve user activity and increase lead generation.
- Set and deliver quarterly and annual targets for email performance.
- Manage and optimize the design, content and layout of all email communications.
- Manage editorial calendar for Jigsaw's newsletter, The Dealmaker.
- Mange Jigsaw's Notice and Consent email campaign
- Coordinate with internal/external design, product, sales and marketing stakeholders to develop business cases, campaigns, briefs, effective designs and landing experiences for email initiatives.
- Analyze, monitor and communicate performance of email initiatives to business stakeholders.
- Maintain email best practices including browser/client compatibility, appearance of subject lines, use of images etc.
- Monitor and minimize unsubscribe/bounce/complaint rates and ensure spam regulation compliance (e.g. CAN-SPAM).
Requirements
- Minimum 3+ years email marketing experience including hands-on experience: Implementing and optimizing email campaigns, working closely with design, marketing and/or product teams.
- Performing analytics to monitor end-to-end campaign performance.
- Excellent project management, time management, and problem solving skills.
- Experience in the design and execution of A/B and multivariate testing programs online and in email.
- Strong initiative.
- Excellent understanding of email campaign performance metrics.
- Solid understanding of email delivery and deliverability issues.
- Solid communication and presentation skills.
- Good working knowledge of HTML.
- Experience working with ESPs preferredworking experience with Responsys a HUGE plus.
- Experience with SQL a plus.
Benefits:
- Competitive salary based on experience
- Medical, Dental, Vision, AD&D, Life and Long-term Disability Insurance
- Medical and Dependent Flexible Spending Account Plans
- 401K and stock options
How to Apply:
- Please visit: https://home.eease.com/recruit/?id=450845

