Tulsa company launches a rebranding campaign

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Publication: THE JOURNAL RECORD

Date: 2008-04-04 00:00:00

After almost 60 years, J.D. Young Co. officials decided it was time for a makeover.

On Thursday afternoon, the Tulsa-based company unveiled a rebranding campaign with a new name, logo, tagline and service emphasis.

The company will now be known simply as JD Young. The bright- blue symbol in the logo represents the movement of documents in the workplace. The new tagline is "the document solutions people."

Officials said rebranding has been a yearlong process. Many internal and external interviews were conducted to find out how their company is ...

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